The Reason Why So Many People Have an Untreated Hearing Loss

Every morning when you look in the mirror, you never notice yourself aging. Yet when you look back at pictures of yourself from ten years ago or twenty years ago, you can see the comparable differences.

It’s the same with your level of hearing.

As hearing loss is gradual and slow, it’s difficult to notice any distinct differences. This is why hearing loss is often noticed by our loved ones first and the reason that millions of Americans are walking around with an untreated hearing loss.

At Audiology & Hearing Aid Associates, we have been helping the La Grande community to recognize the first signs of hearing loss and take the steps to better hearing since 1982.

Whether you’re here because you’re experiencing the initial signs, such as finding conversations difficult in noisy backgrounds, or you’re here because you’re concerned about the hearing of a loved one, the first step towards better hearing is to have a comprehensive hearing assessment.

This quick, non-invasive assessment allows you to accurately test your level of hearing in order to be educated on the options available to you or your loved ones.

You’re not on this journey alone – we’re by your side to help. Just like we’ve been by the side of thousands of people within our community for the past 38 years.

If you have any questions or concerns, then you can call us for a friendly conversation at (541) 612-7555.

Schedule a Hearing Assessment

How We Can Help

Erika performing a hearing assessment

Comprehensive Hearing Assessments

Like the proverbial frog in the slowly boiling pot of water, hearing loss often comes on slowly over months and years. Comprehensive hearing examinations are diagnostic audiometric examinations of your ears and hearing. These tests can tell us if your hearing loss is temporary or permanent. We can also determine if there are other underlying medical conditions that are causing your hearing loss. Not all hearing losses require hearing aids. That’s why we encourage regular hearing assessments to ensure that any hearing loss is caught and treated properly.

ReSound hearing aids

Prescription Hearing Aid and Implantable Technology

Prescription hearing aids are not the only solution available to manage hearing loss. There are a number of treatable medical conditions that can cause hearing loss. If your hearing loss does require technology to help manage it, then there are many really amazing options available from easy to use amplifiers to advanced prescription hearing aids, bone anchored hearing aids, and cochlear implants. The latest hearing technologies are small, powerful, and discreet, allowing patients to experience a level of hearing that they didn’t know was possible while wearing prescription hearing aids that often go unnoticed by the people around them.

hearing notes

Advanced Tinnitus Specialists

Tinnitus is experienced by millions of Americans. In fact, it is one of the number one reasons for medical office visits in the country and the number one service connected disability by the Veterans Administration. Diagnosing and managing tinnitus is complex. There is not a magic pill or immunization available. For every person that has tinnitus, there is a customizable solution to bring relief. In Oregon, the licensed audiologist is recognized as the professional to diagnose and manage tinnitus. We know tinnitus requires a personalized plan and we are dedicated to creating the right plan with you.

Custom mapping

Cochlear Implant Mapping and Evaluations

In some situations, hearing aids may not work for you if you’re suffering from severe or profound hearing loss. In this situation, cochlear implants may be the answer. A cochlear implant is an electronic device that is designed to compensate for the damaged part of your inner ear and provide vital sound signals to the brain as opposed to simply amplifying sound like hearing aids. At Audiology & Hearing Aid Associates, we’re proud to offer comprehensive cochlear implant mapping and evaluation services.

Hearing test

Central Auditory Processing Testing

Central Auditory Processing in simple terms, is where you struggle to process what you can hear, as your ears and brain do not fully coordinate. It can impact people of all ages, but commonly starts in childhood with around 5% of school-aged children experiencing Central Auditory Processing Disorder (CAPD). If you believe that you or a loved one may be experiencing any signs of CAPD, your first step is to have your auditory processing tested. Audiology & Hearing Aid Associates are La Grande’s Central Auditory Processing experts and can help you with all your concerns.

Audiology office

Industrial Testing with a CAOHC Certified Provider

With hearing health awareness on the rise and with noise-induced hearing loss being one of the worst forms of hearing loss, many organizations and companies are testing their teams hearing through hearing screenings. Erika Shakespeare and her team at Audiology & Hearing Aid Associates are CAOHC Certified Providers. If you would like to schedule a time for us to visit you, then contact us today or complete the “Request a Callback” form on this page.

Custom Hearing Impression

Custom Hearing Protection and Custom Ear Plugs

If you’re exposed to loud sounds through your interests or work, then protecting your hearing has never been more important. A single gun-shot can cause an irreversible noise-induced hearing loss and exposure to loud machinery can result in challenges such as tinnitus, yet all it takes is hearing protection or custom ear plugs to protect your hearing. At Audiology & Hearing Aid Associates, we have some of the best audiological-standard hearing protection and custom ear plugs on the market with the ability to tailor them specifically for your ears.


With hearing loss impacting 1 in 5 of us, the data suggests that at least one special person in our lives are struggling with hearing loss. The challenge is that it's often difficult for these people to admit that they have a challenge with their hearing or be open to seeking help.

That's why we have developed a free white-paper to help you to understand the different ways that you can support a loved one and encourage them to get the help that they need.

Schedule a Hearing Assessment


If you are ready to schedule your hearing assessment, then you can complete the form on this page or you can call us at (541) 612-7555.

We’ll then be able to find a convenient time and book you some time with our team of hearing care experts.

We look forward to seeing you soon.

Erika’s Story

I’m Erika. I love learning about new technology, particularly with technology designed to help people hear and connect to their families, friends and community. I first learned about the Jabra Enhance Plus 18 months ago in a tech talk related to OTC hearing aids. OTC stands for “over-the-counter”; this was driven by the PCAST report (President’s Council of Advisors on Science and Technology) that was published in 2016 and was rejuvenated by Biden’s Executive to the FDA to develop regulations and labeling on a new classification of non-prescription hearing aids that would be available to purchase by consumers without professional engagement.

The purpose was to introduce lower cost entry to hearing aids for consumers. This is opening a whole new pipeline of devices from manufacturers of consumer electronics to manufacturers of medical devices to get into the lucrative market of entry level amplification. Bose had launched their new “hearing aid” which was a terrible flop, it didn’t have rechargeability, it had a ton of feedback (whistling), it didn’t even have basic streaming features. Signia launched a product, Apple Air pods added transparency mode and developed an app to “test” your hearing to apply mild gain to your Air Pod Pros, and Resound’s research team partnered with GN’s consumer electronic group that makes Jabra products to develop a hybrid hearing aid/consumer electronic sometimes referred to as a Hearable, PSAP (Personal Sound Amplifier), or and OTC hearing aid. Other companies have come out with products that they are marketing as hearing aids, the FDA has been playing whack-a-mole with these illegally labeled products. Whatever you may call the widget, it is an electronic device that is not programmed by a licensed hearing health care professional.

I was awarded a slot to participate in a pilot project to evaluate the Jabra Enhance Plus product before it was released commercially to the public. I have been wearing the device for the last 10 days. I have about 4 pages of feedback for the developers for the app and also the device itself. Here is my pro/con list.

Pros: The size and fit. It doesn’t look anything like a hearing aid, it is like a small button Bluetooth or wireless earbud. There is nothing hanging out of the ear to catch on masks. The green, faded yellow and red indicator lights on the device and the charger are intuitive ways to alert to battery life. The little charging case holds a charge even when it is not plugged in. It is easily portable, fits great in a pocket of my purse so I have them with me. The streaming is pretty seamless. The app controls are deceivingly simple, it seems like there should be more, but it is really just the volume up and down. They were a lot more comfortable to wear while reclining and listening to streaming audio than other wireless earbuds that I have used. It was easy to switch to a call while streaming. They enhanced listening when I was watching TV.

Cons: The built-in personalization didn’t seem to customize the sound; The filter setting was something that I wanted to change frequently, but it is a buried feature in the app. The fit was sort of uncomfortable in one ear and the selection of domes were not adequate. The occlusion effect for my own body noises was significant. My voice sounded too far away for people on the other end of the phone call. The sound quality for phone calls and streaming audio was inferior to other wireless earbuds that I use. I struggled in noisy situations to hear other people over my own body sounds. They move a lot in my ears with talking. They don’t connect to my computer, so going between zoom meetings and phone calls or other activities was cumbersome and I have to switch devices. My overall assessment is that there is a place in the consumer electronic world for these cute little hearing enhancers, but they will not yet replace my wireless earbuds. I look forward to future software updates that will hopefully improve and expand usability (like connecting to my PC for zoom calls).

Tom’s Story
Tom was not as happy as Donna after his 10 days with the devices. He much preferred his own hearing aids. He did like that his mask never got caught on them. His biggest issue was that he got whistling from them when he turned them up loud enough for him to hear the TV. He did enjoy the streaming capabilities. He struggled the most with pairing the devices, which may have been because he used his Bluetooth a lot for other things and the Jabra devices did not seem to respond well to intermittent connectivity.
Donna’s Story
Donna wore the devices for 10-12 hours everyday for ten days. She loved how much better she heard in group settings and in conversations with friends and family. She mentioned that after a long day she did notice that her ears would get a little sore and she thought maybe a smaller prescription hearing aid would be better for her long term, but she thought these self fitting hearing aids were great and easy to use. She would definitely consider buying them and even had several of her friends ask where they could buy them.
Linda’s Story

Linda wore the Jabra Enhance Plus 5-6 hours a day. Mostly while watching TV. She loved how much easier it was to hear the dialogue on TV. She also enjoyed hearing her husband more easily while they were having conversations. She had little difficulty connecting the devices to her app, the most difficult part of the connection that Linda had was remembering her apple password. She was really impressed with the product and the price.

Beth Story

Beth wears the Jabra Enhance Plus about an hour a day, primarily for streaming while exercising. She loves the quality of the streaming for phone calls and listening to audio books. She tried the devices in a restaurant with friends, but really struggled to adapt to her own voice and thought that it was actually harder to focus on the voices she wanted to hear over some of the other environment sounds being amplified. She really didn’t find them helpful in the classroom like she had hoped, but she admitted that only tried them once in that setting.

Jan’s Story
I'm Jan. I have enjoyed being part of this new technology. After day two I did experience right ear canal discomfort and was not able to wear the device for a few days. I feel if the device was a little bit smaller it would be more comfortable for me. I felt muffled and my own voice was hollow. After a few days I didn't notice it as much. I am not totally comfortable with new technology but found the setup for Jabra to be easy. The charging was easy, and the hearing test was relatively easy. I have normal hearing, therefore did not experience a lot of amplification. I found the app was user friendly. I would recommend them to someone who had a mild to moderate hearing loss that could not afford hearing aids.